Special Interest Groups (SIGs)

SPECIAL INTEREST GROUPS will be launched at ANZMAC Conference in 2017.  

This year first FIVE SIGs will commence their activities on 3rd of December in Melbourne!

Please join any SIG of your interest to meet, create and collaborate with your colleagues.

  • Retail: Competing Beyond Price (Sean Sands; Harmen Oppewal)
  • The Role of Emotions in Choice Models (John Roberts; Ujwal Kayande)
  • Frontline Employees (Phyra Sok; Cheryl Leo; Chatura Ranaweera)
  • Business-to-Business Marketing (Sudha Mani; Erik Mooi)
  • Market Shaping and Innovation (Julia Fehrer; Jodie Conduit)

More information on SIGs can be found in the Terms of Reference.

You are welcome to join us o 3rd of December at 12:30pm at RMIT, Level 10, Building 80.

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